Have you heard of “Project Rock Shoes”? No, it isn’t a shoe you can color like your old favorite pet rock. Project Rock is a line of shoes, clothes, and accessories by Dwayne “The Rock” Johnson. The Fit Friend blog defines Project Rock shoes as a “solid training shoe for the athlete and lifter that trains regularly in a versatile fashion. If you like to lift, tackle athletic-focused training, and do light runs, then you’ll likely enjoy the UA Project Rock”. If you are searching for your next pair of athletic trainers, check out Project Rock shoes by Under Armour.
Under Armour: The Brand
The Under Armour brand was founded on September 25, 1996, by Kevin Plank. As a former University of Maryland football player, he was tired of sweating through his t-shirts. He was on the hunt to make something better and dryer for athletes. Moisture-wicking apparel was a significant need in the sports apparel market. Under Armour’s first product was “The Shorty,” a t-shirt that was skin tight and stretchy. It was successful in keeping athletes cool and dry using wicking material. After a year of operations, the brand made its first significant sale to Georgia Tech University. Then in 1997, the band released one of its top products, Heatgear and Coolgear. The gear is made to help keep your body at optimal performance temperatures regardless of the weather. The brand began to see significant success as it was featured in the movie Any Given Sunday in 1999, and ESPN Magazine in 2000 and then gained licensing deals in 2001 with the NHL, MLB, and retail stores. In only 15 years since its beginnings, Under Armour became a billion-dollar brand in 2010. Since then, the brand has only continued its success.
Under Armour Partnerships
Under Armour has created many partnerships with elite athletes. As part of the Under Armour team, they help to develop high-quality and effective products. Athletes such as Stephen Curry, Tom Brady, Cam Newton, Misty Copeland, Jordan Spieth, Lindsey Vonn, Andy Murray, and Michael Phelps are on the Under Armour team. When searching for the next teammate in 2016, Under Armour didn’t have to look far. Dwayne “The Rock” Johnson is often considered the best WWE wrestler. Although he left WWE in 2004, his commitment to excellence never faded. Todd Montesano, Senior Vice President of Strategic Partnerships and Entertainment for Under Armour, stated, “His values and commitment to health and fitness directly align with Under Armour’s brand mission to make all athletes better, and we look forward to working with him for many years to come.” Dwayne Johnson is quite the physical specimen and makes a great teammate for the Under Armour Team.
Dwayne “The Rock” Johnson
While The Rock was originally known for his time with WWE, he has since added to his repertoire. In 2001, Dwayne Johnson made his theatrical debut in The Mummy Returns. Since then, he has been in over 18 other movies. In 2020, he was listed in Forbes as Hollywood’s highest-paid actor. The Rock can now cash over 20 million dollars per movie in paychecks. But, this doesn’t go without countless hours of work. The Rock works out 6 days weekly for 3 to 4 hours per day to maintain his chiseled physique. It is also reported that he eats about 5,000 calories per day. This is an impressive feat on its own. But, Dwayne Johnson doesn’t stop there. Alongside his partnerships with Under Armour, he also has tequila and is part owner of a production company.
With so many wheels turning, it can be hard to see how he makes time for team Under Armour. But, Dwayne Johnson always discusses his priority as the hardest worker in the room. Any room. He doesn’t shy away from a challenge or a busy schedule. Fitness is truly where his expertise lies. With the number of hours Johnson has dedicated to personal fitness, he understands how products need to perform. He has played an integral role in the brand’s footwear, apparel, and accessories. The Rock was an excellent choice for an Under Armour partnership. WWE fans, movie fans, and the fitness-minded are happy to support Dwayne The Rock Johnson. He is a significant player in the entertainment world and has now been shown to be a force in the athletic apparel world.
Project Rock Shoes: The Release and Subsequent Success
Project Rock Shoes launched on May 28, 2018. The shoes sold out in 30 minutes. This was telling of all of the success to come. Project Rock shoes have had several releases. All of the releases meet the same mentality and philosophy for success, put in the work. Dwayne Johnson states, “My collection is built for the hardest workers in the room. I don’t care how old you are, what you do for a living, or what your bank account says. This collection is designed for the ones who know that success comes one way—through the work”. This philosophy must be accurate as it has led The Rock to great success.
The relationship between The Rock and Under Armour has continued to flourish. In January of 2022, Project Rock was announced as the official partner of UFC. The brand will provide footwear to all UFC athletes and their corner teams. Project Rock shoes will become a part of the athletes’ fight kits and be worn during workouts, weigh-ins, and other UFC events.
With the success of the Project Rock shoes, it is no doubt they are an effective piece of fitness equipment. If you are ready to check out the goods, see the selected Project Rock shoes ahead.
Project Rock Shoes Review
With the several releases of Project Rock shoes, it is essential to see a few choices. What shoes work great for one person, may not be the best choice for the next. Checking out a variety of choices will help you to pick the best pair to meet your needs. Dwayne Johnson has personally approved each pair of shoes to ensure you are getting the best of the best.
1. Under Armour Men’s Project Rock 4 Training Shoe
The Under Armour Men’s Project Rock 4 Training Shoe is built for efficiency. The shoes are lightweight, breathable, and durable. The upper is made of breathable mesh to provide both stretch and structure. Regardless of your activity, the shoes will provide the support you need. The Project Rock shoes also feature a plush knit collar for a comfortable fit. The shoes also have a medial and lateral TPU strap to help your foot stay in position even during your most difficult workouts. The UA HOVR foot cushioning helps to reduce impact, return energy and help to propel your workout. The shoes will certainly function great in your workout, and they look great too. The Project Rock shoes are black with a white sole. They also have the signature bull logo at the back of the shoe. The words “Blood, Sweat, Respect” are also listed on the back of the shoe. The classic black Project Rock shoes will pair well with almost any workout or athleisure style outfit. These shoes will make a great addition to your sneaker collection. They are rated 4.2 out of 5-stars and range in price from $99 to $281 on Amazon.
2. Under Armour Men’s Project Rock 3 Training Shoe
Another great choice is the Under Armour Men’s Project Rock 3 Training Shoe. This Project Rock release features the Under Armour Tribase, which was created to maximize contact with the ground and help to provide stability and flexibility during lifts. The shoes have a knit bootie design with a unique lace-up to give you a locked-in feel. The shoes also have the classic Under Armour HOVR cushioning to reduce the impact on your feet. This helps you to keep pushing through a tough set. Each aspect of this shoe is built for the ultimate support and stability. When you are lifting heavy weights, you want a shoe that will back you. Due to the bootie style design, the Project Rock 3 Training shoe has a unique look. The neon yellow and black pair make a strong style statement that says, “Don’t mess with me.” The Project Rock shoes also come in solid black, white, and a white orange option. No matter your color preferences, there is an option for you. Each of the Project Rock shoes has the signature bull logo, and the heel features the words blood, sweat, and respect. The Project Rock sneakers were built for getting the hard work done. They are rated 4.2 out of 5-stars. They are offered at a price range of $117 to $349. If you are looking for durability and stability, these shoes are for you.
3. Under Armour Project Rock 1 Men’s Training Shoe
The Under Armour Project Rock 1 Men’s Training Shoe is a high-top training shoe. They look similar to a wrestling shoe, giving the nod to his roots. The shoes have an elastic knit material and a synthetic overlay. These materials provide a compression-like sock-style fit to keep your foot snug. The Project Rock 1 shoes also offer great base support to help with any training. The shoe features the bull logo at the heel. It also has a pull loop at the back for ease of use. The white shoes with black detailing are easy to pair with any outfit. It is easy to see why the first release of these Project Rock shoes sold out in just 30 minutes. This shoe selection is rated 3.9 out of 5-stars. They are offered at $133. For shoes with great support and versatility, choose the Under Armour Project Rock 1 Men’s training shoe.
4. Under Armour Project Rock 2 Men’s Running Trainers
Another option is the Under Armour Project Rock 2 Men’s Running Trainers. The Project Rock 2 shoes differ a bit from the other choices. Its style design is similar to the Project Rock 1 high-top sock-fit, but the Project Rock 2 shoes have a much lower cut. The boots also feature the Under Armour HOVR foam and airbase outsole. This provides extreme stability for weight lifting, box jumps, etc. The shoes also feature a lace-up closure design. Of course, the shoes include the classic bull logo and the blood, sweat, and respect mantra. This option is rated 4.7 out of 5 stars. The black and white option is offered at $199 on Amazon. These shoes are a solid choice to amp up your workout routine.
If you are ready for a shoe that can help you compete as the hardest worker in the room, Project Rock shoes are a great match. The shoe has seen some tough workouts from a UFC fighter to a football player. They are built to perform under extreme conditions. You shouldn’t have to worry about your shoes falling short when performing complicated moves. Training gear reviews can vary greatly. But, Project Rock footwear has received great feedback. If you are looking for the ultimate training and performance shoe, Project Rock shoes are a great choice. But, the gear doesn’t stop there. Project Rock also features some other great products.
Project Rock Gear
A great workout doesn’t just start and stop with fantastic shoes. You may need other high-performing pieces to help you put in the work. Check out these items from the Project Rock line.
1. Project Rock Over-Ear Training Headphones
If you want to train like Dwayne The Rock Johnson, here is your chance. The Project Rock Over-Ear Training Headphones help you get into workout mode and limit distractions. The headphones have BlueTooth connectivity and can also connect with Hey Google or Amazon Alexa for hands-free control. The headphones are top of the line as they have JBL charged sound that provides rich bass and bionic hearing to allow you to hear limited outside noise. These headphones make a great addition to your workout gear. They are rated 5 out of 5-stars on Amazon and are offered at $224.
2. Project Rock Unstoppable Shorts
The Project Rock Unstoppable Shorts make a great addition to your workout gear. They are made with Under Armour’s storm technology to repel water and moisture while still giving you the breathability you need. The stretch-woven fabric allows you to easily move from a deep squat to a lunge. They also have an elastic waistband for a secure fit. The shorts feature an open hand pocket for ease of use and a secured zipper pocket. These shorts are offered in sizes XS to 3XL for $80. No matter your size, these shorts are built to provide an excellent foundation for your workout.
3. Project Rock Duffle Backpack
Check out the Project Rock Duffle Backpack if you struggle to carry all of your gym gear. Carrying pre-workout, vitamins, supplements, protein powder, bands, and belts can take up a ton of space. With the Project Rock duffle backpack, you have plenty of room for your stuff. This bag is designed to function as a backpack or a duffle bag. The bag also has the UA storm technology to keep your gear dry regardless of the weather. The bottom panel is abrasion-resistant nylon, perfect for indoor or outdoor use. The bag also includes a laptop sleeve, perfect for any travel or work on the go. There is a lined valuables pocket and two secure snap exterior pockets. This bag also features a large gusseted laundry/shoe pocket at the bottom. This is perfect for keeping stinky shoes or sweaty gym clothes separate from the rest of your stuff. The bag is black and features the Bull logo in a stand-out metallic gold. This duffle or backpack bag is an excellent choice for your storage needs. From the gym to travel, this bag will provide you with plenty of space while remaining comfortable as you carry it. The bag is currently on sale for $97 with an original price of $130. Consider the Project Rock Duffle backpack for a solid addition to your workout accessory lineup.
UA Project Rock provides some great products built to fit, be effective for your workout, and meet all your needs. From shoes to shorts, Project Rock has quality products with maximum comfort for you. Dwayne, The Rock Johnson, personally approves each product, so you know you are getting the real deal. UA Project Rock also has gear for women and children. With UA Project Rock shoes, the work starts here. When building your ideal workout wardrobe, consider Project Rock products.